New American Red Cross Brand Standards

The American Red Cross has received a face lift! For the first time since 1995, the branding behind the American Red Cross has changed. We will now be using a new logo and brand standards system.

We MUST abide by these new standards when creating any fliers, posters, brochures, etc. Please take a minute and review the new standards. It is important to keep in mind the use of fonts, colors and logos when promoting our brand. To access our new logo, follow this link.